Trolli Burst-A-Worm Challenge
AD: Delaun Anderson, Aaron Branch
CW: Ella Miller, Sarah Rocca,
We created a fun, interactive mobile/desktop game to help Trolli promote their new Sour Bursting Crawlers. The longer you play, the more chances there are to win cool prizes!
Prompted by social media posts and in-store displays, the shopper will be encouraged to join the challenge.
Once the game is loaded, the shopper is brought to a series of screens showcasing the instructions, the game’s leaderboard, and the entry redemption into the sweepstakes.
Gameplay
The game takes on a rapid whack-a-mole style of playing. As the shopper continues through the various levels, the worms begin to pop up faster and faster. Once the shopper clears a level, they are prompted to either use their points to enter the sweepstakes or to keep playing.
Level Background Exploration
